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Reindeer were imported to Iceland in the 18th century and their current habitat is in eastern Iceland. Reindeer are sturdy and well equipped to survive in Icelandic conditions. The animals are wild and a share of them is hunted each year. The meat is incredibly tender with a pleasant flavor seasoned by the local flora that the reindeer feed on. Reindeer hunting is a sought-after activity and reindeer meat is among the most expensive meat in Iceland.

In the past, hunting took place alongside normal farming and the catch was a welcomed addition to the crops and produce. Today, the hunt is a hobby and the game is eaten on special occasions. Wild game feasts are held where tables almost collapse under the weight of lustrous dishes.